Sunday, October 29, 2006
What's a True Primary Network Marketing Business ?
There has been a lot of discussion in the industry over
the years about what makes a good Network Marketing
company. The funny thing is, that everyone will probably
continue to argue over whose company is better, and what
company you should join to make the most money.Here's
the commonality in all of those discussions. The person is
always arguing in support of the Network Marketing company
that they are building so that you will join them.If they have a
brand new company they will usually say things like "You need
to join a groundfloor business to make any money, you have to
be in first, you should get in now it's groundfloor, or sub-basement,
or pre-launch, or get in before pre-launch...
"I have to chuckle a little over those statements, because what is
going to happen after groundfloor is over...?? Usually they all hop
to the next "groundfloor" company.If they have a company that is
3-7 years old they tend to say that you should join because the
company is just hitting "momentum" and we need to "ride the wave"
of the momentum to get rich. Just by getting in at the right time, you
can get rich. If you were to join now, you can't fail because everyone
else is joining now too, and you just have to get in and you'll make a
fortune.Yes, another chuckle.
The third is a company that has been around for 10 or more years,
20 years, 50 years..etc. Alot of the time these companies are build
around their products or services, and for good reason because usually
the hype has passed and the company has grown into a stable company.
(not always...but many times).Some distributors will argue that having
1 product is best, and others having a large product line, and some will
teach you that you should have no product at all...(snicker again... :) )
So in all of the different comp plans, hype, products and services, how do
you choose a company to work with.Well first of all, you should have a plan
(or a system) with which to market your products or services. I always laugh
when people say "The Products sell themselves"...well..that may well be true,
but the Products don't Introduce themselves...So you are still faced with the
marketing challenge of how to get the product of service in the hands of the
customer. If you don't know how to do this, feel free to join us for free to learn
how to market your business, products and services at http://twanzell.payitforward4profits.com
So, now that you have a way to market your products how do you determine
what to sell?Well, here's a few ideas to get you started.1. The company should
be well established.Meaning you should select a "seasoned successful" company
that has been around for 20 years or more. (You can take your chances with a
brand new company or a younger company...but my thinking is that I only want
to build my network marketing business once...so I'd rather build it with a
company that is going to be around in another 30 - 40 years...and ofcourse
past performance is an indiciator of the future.)2. The products or services
have to be able to stand in the marketplace by themselves.Meaning that if
you were to take away the "income opportunity" from the company. The
customers that currently buy from you, would still purchase the products
or services from that company. If the only reason they are buying is for the
opportunity, then you're business will be extremely volatile to market changes.
It has to be a REAL PRODUCT (or service) purchased by REAL CUSTOMERS,
that REALLY ENJOY using it.3. You must have a marketing system to promote
your products or services.Without a marketing system - you have NO BUSINESS!!
4. The company should sell consumable productsWould you rather get paid once for
a customer or get paid monthly on customer purchases. It's great to get a great big
commission, but personally I'd rather continually get paid for one effort, rather than
continually have to work to get new customers.5. You must be passionate about the
company, product or service.If you can't get excited about your product or service,
neither will anyone else. Find the right opportunity for you and build it for long term
stable growth. Don't join a company because somebody else says it's exciting...you
should know WHY you are joining.Hope this helps even just one person to identify
a good Network Marketing business for them to get started with.
I'm Twanzell Williams and I just want to Pay It Forward.
the years about what makes a good Network Marketing
company. The funny thing is, that everyone will probably
continue to argue over whose company is better, and what
company you should join to make the most money.Here's
the commonality in all of those discussions. The person is
always arguing in support of the Network Marketing company
that they are building so that you will join them.If they have a
brand new company they will usually say things like "You need
to join a groundfloor business to make any money, you have to
be in first, you should get in now it's groundfloor, or sub-basement,
or pre-launch, or get in before pre-launch...
"I have to chuckle a little over those statements, because what is
going to happen after groundfloor is over...?? Usually they all hop
to the next "groundfloor" company.If they have a company that is
3-7 years old they tend to say that you should join because the
company is just hitting "momentum" and we need to "ride the wave"
of the momentum to get rich. Just by getting in at the right time, you
can get rich. If you were to join now, you can't fail because everyone
else is joining now too, and you just have to get in and you'll make a
fortune.Yes, another chuckle.
The third is a company that has been around for 10 or more years,
20 years, 50 years..etc. Alot of the time these companies are build
around their products or services, and for good reason because usually
the hype has passed and the company has grown into a stable company.
(not always...but many times).Some distributors will argue that having
1 product is best, and others having a large product line, and some will
teach you that you should have no product at all...(snicker again... :) )
So in all of the different comp plans, hype, products and services, how do
you choose a company to work with.Well first of all, you should have a plan
(or a system) with which to market your products or services. I always laugh
when people say "The Products sell themselves"...well..that may well be true,
but the Products don't Introduce themselves...So you are still faced with the
marketing challenge of how to get the product of service in the hands of the
customer. If you don't know how to do this, feel free to join us for free to learn
how to market your business, products and services at http://twanzell.payitforward4profits.com
So, now that you have a way to market your products how do you determine
what to sell?Well, here's a few ideas to get you started.1. The company should
be well established.Meaning you should select a "seasoned successful" company
that has been around for 20 years or more. (You can take your chances with a
brand new company or a younger company...but my thinking is that I only want
to build my network marketing business once...so I'd rather build it with a
company that is going to be around in another 30 - 40 years...and ofcourse
past performance is an indiciator of the future.)2. The products or services
have to be able to stand in the marketplace by themselves.Meaning that if
you were to take away the "income opportunity" from the company. The
customers that currently buy from you, would still purchase the products
or services from that company. If the only reason they are buying is for the
opportunity, then you're business will be extremely volatile to market changes.
It has to be a REAL PRODUCT (or service) purchased by REAL CUSTOMERS,
that REALLY ENJOY using it.3. You must have a marketing system to promote
your products or services.Without a marketing system - you have NO BUSINESS!!
4. The company should sell consumable productsWould you rather get paid once for
a customer or get paid monthly on customer purchases. It's great to get a great big
commission, but personally I'd rather continually get paid for one effort, rather than
continually have to work to get new customers.5. You must be passionate about the
company, product or service.If you can't get excited about your product or service,
neither will anyone else. Find the right opportunity for you and build it for long term
stable growth. Don't join a company because somebody else says it's exciting...you
should know WHY you are joining.Hope this helps even just one person to identify
a good Network Marketing business for them to get started with.
I'm Twanzell Williams and I just want to Pay It Forward.
# posted by Twanzell Williams @ 2:43 PM 
